An investigation from KCTV 5 News in Kansas City, MO. Investigative reporter Ash-har Quraishi summarizes his findings:
Nearly every product geared toward African Americans - like "African Pride," "Dark and Lovely," "Just for Me" - slapped with a CVS security sticker.
Not once did we find these stickers on "Born Blonde," "Revlon," "L'oreal," or dozens of other similar products geared towards whites, even though their average price was almost twice as much.